I make brands easy to notice, remember, and buy from.

Fractional marketing leadership for luxury, premium and purpose-led businesses.

⎯⎯⎯ Thoughtful strategy. Confident execution.

Marta Palczewska by the sea

MEET MARTA PALCZEWSKA

My Philosophy

My Philosophy

My Philosophy

Working in marketing for over a decade taught me that most businesses I meet make something worth buying and have lost the ability to make anyone care.

Working in marketing for over a decade taught me that most businesses I meet make something worth buying and have lost the ability to make anyone care.

Closing that gap starts with understanding the customers and cultures a brand sells into, online and off, and my global outlook is what makes that reading more accurate.

BRANDS I'VE WORKED WITH HAVE BEEN SEEN IN

BRANDS I'VE WORKED WITH HAVE BEEN SEEN IN

BRANDS I’VE WORKED WITH HAVE BEEN SEEN IN

Netflix

VOGUE

VOGUE

BBC GARDENERS’ WORLD

BBC GARDENERS’ WORLD

Yahoo Finance

Yahoo Finance

FOR FOUNDERS & BRANDS WHO

FOR FOUNDERS & BRANDS WHO

Have built something good that deserves better presence.

Have built something good that deserves better presence.

Have built something good that deserves better presence.

Sell an experience where every touchpoint counts.

Sell an experience where every touchpoint counts.

Sell an experience where every touchpoint counts.

Are losing ground to competitors.

Are losing ground to competitors.

Are losing ground to competitors.

Want marketing leadership without the permanent hire.

Want marketing leadership without the permanent hire.

Want marketing leadership without the permanent hire.

Woman with pink hair and flowers
Woman with pink hair and flowers

What I do

What I do

Brand Marketing Strategy

Premium and Luxury Positioning

Team and Agency Leadership

Creative Direction

Brand Guardianship

Integrated Campaign Coordination

Social Media Production Oversight

VIEW SERVICES

Packages

Discover how we can work together, depending on where your business is.

1. Starting point

Diagnostics

A structured examination of positioning, brand expression, content, funnel, lifecycle and team structure, delivered as a prioritised plan with an owner, a sequence and a rationale against each item.

1. Starting point

Diagnostics

A structured examination of positioning, brand expression, content, funnel, lifecycle and team structure, delivered as a prioritised plan with an owner, a sequence and a rationale against each item.

2. Defined scope

Project work

A single initiative owned end-to-end, whether that is a repositioning, a campaign or a launch. Scoped and priced up front, delivered to a set timeline, with your team and agencies briefed and held to standard.

2. Defined scope

Project work

A single initiative owned end-to-end, whether that is a repositioning, a campaign or a launch. Scoped and priced up front, delivered to a set timeline, with your team and agencies briefed and held to standard.

3. Ongoing ownership

Leadership

Senior ownership of marketing, covering ongoing direction, team and agency leadership, project and campaign oversight. 2 to 4 days a week, 3-month minimum. Interim cover available.

3. Ongoing ownership

Leadership

Senior ownership of marketing, covering ongoing direction, team and agency leadership, project and campaign oversight. 2 to 4 days a week, 3-month minimum. Interim cover available.

Testimonials

Words from clients who loved working with me.

  • “Marta has been an absolute asset to our brand. She brings strategy and creativity together seamlessly. She’s proactive, reliable, and executes at a high level with minimal oversight. I highly recommend her to anyone looking for a true brand partner.”

    Delali Agbele · Founder, Belle Distinguée

  • “Marta is an absolute asset. She brings strategy and creativity together seamlessly, executing at a high level with minimal oversight.”

    Delali Agbele · Founder, Belle Distinguée

  • “Marta brought a level of operational structure and reliability that changed how we work. (...) For a start-up navigating vague positioning and constant testing, her flexibility and hands-on leadership were invaluable.”

    Vlad Mishin · Founder, Visual Sectors

  • “Marta established our operational structure and reliability of execution. Everything was delivered to a higher standard with zero need for oversight. A true hands-on leader.”

    Vlad Mishin · Founder, Visual Sectors

  • “Super. Marta is brilliant in her field and has gone above and beyond what was needed, which is exactly what my business required. She knows exactly what needs to be done (...) and has really helped get my business running.”

    Tim Dobbs · Founder, ActiveVibe & InMotion

  • “Super. Marta is brilliant in her field and has gone above and beyond what was needed, which is exactly what my business required. She has really helped get my business running.”

    Tim Dobbs · Founder, ActiveVibe & InMotion

Awards

  • Prolific North, UK

    Prolific North, UK

    ·

    Best Rebrand, Finalist

    Best Rebrand, Finalist, UK

    2023

    Best Rebrand, Finalist

See how it works in practice.

10 years of positioning, campaigns and rebuilds across the UK, EU and US.

FAQs

The things most of my clients want to know before a first conversation.

Advantages

Why wouldn’t we just hire someone full-time?

Eventually you should, and I will help you make that hire. But sourcing a senior executive takes months and requires a major financial commitment. I integrate immediately, bringing fresh perspective and proven strategies from across multiple businesses rather than just one.

Collaboration

How do you work alongside founders, agencies or internal teams?

Seniority

Do you direct, or do you deliver?

Commercials

What structure do your engagements take?

Ideal client fit

Who do you work with?

Poor client fit

Who don't you work with?

I’d love to partner with you and your team.

Let’s bring your project to life with the care and momentum it deserves.